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My client, a fast-growing direct-to-consumer health and wellness brand is on a mission to help consumers make smarter choices through innovative nutrition products. With a strong ecommerce presence and ambitious growth plans, the business is investing heavily in digital channels, customer acquisition, and creator-led commerce. As social shopping continues to reshape the consumer landscape, we're looking for a Social Commerce Manager to play a key role in building and scaling one of their most exciting growth channels.
Social Commerce Manager
North West England (Hybrid: 4 days office, 1 day WFH)
Ready to Scale a High-Growth Social Commerce Channel?
We're looking for a commercially minded Social Commerce Manager to own and accelerate our TikTok Shop and wider social commerce strategy.
This is a hands-on role with real ownership, where you'll drive revenue growth through creator partnerships, affiliate marketing, shoppable content, promotional campaigns, and platform optimisation. If you're passionate about TikTok Shop, creator-led commerce, and turning content into sales, we'd love to hear from you.
What You'll Be Doing
Drive Social Commerce Growth
- Own the day-to-day performance of TikTok Shop.
- Grow revenue, orders, conversion rate, and AOV.
- Manage product listings, promotions, bundles, vouchers, and launches.
- Support TikTok Lives, flash sales, and seasonal campaigns.
- Spot trends, react quickly, and identify new growth opportunities.
Build Creator & Affiliate Partnerships
- Recruit, manage, and grow relationships with creators and affiliates.
- Coordinate gifting, briefs, UGC, and content approvals.
- Track performance and scale high-performing partnerships.
- Support affiliate activity across TikTok Shop and other platforms.
Optimise Performance
- Plan and execute campaigns that drive measurable sales growth.
- Analyse performance data and make commercial recommendations.
- Test new content formats, offers, and promotional strategies.
- Monitor competitors, trends, and platform developments.
Reporting & Insights
- Track and report on revenue, conversion, AOV, creator performance, and campaign results.
- Deliver actionable insights and recommendations to stakeholders.
What We're Looking For
Essential
- Experience in Ecommerce, Social Commerce, Affiliate Marketing, Marketplace Management, or Digital Marketing.
- Strong understanding of TikTok Shop and creator-led commerce.
- Commercial mindset with a focus on revenue, growth, and profitability.
- Experience managing promotions, product listings, and campaigns.
- Strong analytical, organisational, and stakeholder management skills.
Nice to Have
- TikTok Shop Seller Centre experience.
- Experience with Shopify, Meta Shops, YouTube Shopping, or affiliate platforms.
- Background in consumer products, FMCG, health & wellness, beauty, or supplements.
- Experience managing influencers, creators, or affiliate programmes.
Why Join?
This is an opportunity to take ownership of one of the fastest-growing areas of ecommerce. You'll have the freedom to shape strategy, test new ideas, and build a social commerce channel that delivers real commercial impact within an ambitious, growing consumer brand.
*Rates depend on experience and client requirements
To apply for this job please visit www.reed.co.uk.
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