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B2B Sales Support Executive

  • Reading, Berkshire
  • £29,000 - £35,000 GBP / Year
  • Salary: £29,000 - £35,000

Michael Page Business Support

An exciting opportunity has arisen for a B2B Sales Support Executive to join a growing FMCG business based in Reading. Working closely with the sales, customer service, and operations teams, you will play a vital role in supporting key customer accounts, coordinating sales activity, and ensuring a first-class experience for business customers.

Client Details

Our client is a successful and rapidly growing FMCG organisation supplying a wide range of grocery products to businesses across the UK. Known for its customer-focused approach, innovation, and collaborative culture, the business continues to invest in both its people and infrastructure to support ambitious growth plans.

Description

Main Responsibilities

  • Support the field and internal sales teams with day-to-day account management activities.
  • Prepare quotations, pricing schedules, sales proposals, and customer presentations.
  • Manage customer enquiries and act as a key point of contact for B2B accounts.
  • Process orders and ensure accurate information is maintained across internal systems.
  • Monitor sales performance data and provide regular reporting to management.
  • Coordinate promotional activity, product launches, and customer communications.
  • Liaise with supply chain, logistics, finance, and customer service teams to ensure smooth order fulfilment.
  • Maintain CRM and sales databases, ensuring data accuracy and integrity.
  • Assist with contract administration, customer onboarding, and account reviews.
  • Identify opportunities to improve customer service levels and support revenue growth.
  • Produce sales forecasts, pipeline reports, and business performance metrics.
  • Support Key Account Managers with strategic customer projects and tenders.

Profile

Ideal Candidate Profile

The successful candidate will demonstrate:

  • Previous experience within a Sales Support, Sales Administration, Account Coordination, Customer Service, or Commercial Support role.
  • Experience supporting B2B customers, ideally within FMCG, distribution, wholesale, manufacturing, or a related commercial environment.
  • Strong organisational and time management skills.
  • Excellent communication and stakeholder management abilities.
  • High levels of accuracy and attention to detail.
  • Strong IT skills including Microsoft Excel and CRM systems.
  • Ability to analyse sales data and produce meaningful reports.
  • A proactive and solutions-focused approach.
  • Commercial awareness and a genuine interest in supporting business growth.
  • The confidence to work independently whilst collaborating effectively with cross-functional teams.

Job Offer

What's on Offer?

  • Competitive basic salary of £29,000 – £35,000 per annum
  • Performance-related bonus scheme
  • Hybrid working arrangement
  • Comprehensive company benefits package
  • Ongoing training and professional development
  • Career progression opportunities within a growing organisation
  • Supportive and collaborative team environment
  • Modern office facilities
  • Company pension scheme
  • Generous annual leave entitlement

To apply for this job please visit www.reed.co.uk.

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