Care Concern Group
Home Manager | Mayflower Care Home | Northfleet, Gravesend (DA11)
Salary: Up to £100,000 + up to 40% Annual Bonus + Private Medical Insurance and a £10k Impact Bonus
Mayflower Care Home is a 76-bed dementia service supporting residents with advanced and complex needs, located at the heart of Northfleet. This is a home with scale, responsibility, and real impact and it now requires strong, visible, and decisive leadership to take it forward.
This is not a gentle step-in role. It is an opportunity for an experienced Home Manager to reset standards, rebuild confidence, and establish what ‘good’ truly looks like in a large dementia setting.
A message from the Regional Director:
“This home requires strong leadership in high-end dementia care, with a clear focus on understanding residents, creating the right environment, and building a thriving, person-centred community.”
Contract
- Salary up to £100,000 per annum
- Annual performance bonus of up to 40% (KPI-linked)
- £10,000 Impact bonus (T&C's below)
- Private Medical Insurance
- Pension scheme
- 5.6 weeks annual leave
Impact Bonus details: Earned through measurable operational impact within your first 12 months, including:
- Driving occupancy growth
- Maintaining or improving quality compliance
- Delivering effective workforce management (agency usage <2%)
Paid 50% at month 6 and 50% at month 12, subject to milestone delivery.
The Challenge
Mayflower has experienced prolonged inconsistency in leadership, and the impact is clear. While the home remains consistently full and operates with zero agency usage, compliance, governance, and leadership grip require urgent and sustained attention. A recent drafted Requires Improvement outcome from the CQC reinforces the need for decisive action.
Commercial performance is not the concern here. The challenge is compliance, culture, and credibility.
This role calls for a Home Manager who can step in with confidence, bringing structure, visibility, and calm authority. Someone who can win the hearts and minds of the team, challenge poor practice, and set clear expectations through their own behaviour and standards.
Your Mission
As Home Manager, you will take responsibility for re-establishing leadership presence and embedding best practice across a home where around 90% of residents are living with advanced dementia.
You will lead from the front. Setting the tone, role-modelling excellence, and ensuring that poor practice is addressed quickly and constructively. Through consistency, expertise, and emotional intelligence, you will rebuild trust, stability, and pride within the team.
You will also play a key role in rebuilding and strengthening relationships with external professionals and MDT partners. Through visible leadership, professio
To apply for this job please visit www.reed.co.uk.
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