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Senior Account Executive, Paid Media, Healthcare

The Guardian

Are you looking to build on your paid media experience in a supportive agency environment where you'll get exposure to a wide range of digital campaigns? Have you also got some healthcare agency experience and a genuine desire to make a difference?

We're looking for a Paid Media Executive with around 1-2 years' experience in paid media, digital marketing or social media advertising to join a growing team. This is a fantastic opportunity for someone who enjoys working with data, wants to develop their platform expertise and is keen to play an active role in delivering successful campaigns for clients.

What you'll be doing

You'll support the planning, delivery and optimisation of paid media campaigns across social, search and other digital channels for a variety of pharmaceutical clients. Working closely with account services, strategy and creative teams, you'll help ensure campaigns are delivered smoothly, on time and to a high standard.

Your responsibilities will include:

  • Setting up and managing campaigns across platforms including LinkedIn, Meta and Google Ads
  • Monitoring campaign performance and identifying opportunities to improve results
  • Assisting with campaign budgets, pacing and delivery
  • Producing regular performance reports and helping to generate insights and recommendations
  • Supporting audience research and media planning activities
  • Carrying out campaign QA and troubleshooting where needed
  • Contributing to client updates and helping build strong client relationships
  • Keeping up to date with platform developments, industry trends and new opportunities
  • Supporting internal processes and sharing knowledge across the team

You need:-

  • Around 1-2 years' experience in paid media, digital marketing or social media advertising, ideally within an agency
  • Experience supporting paid campaigns across platforms such as LinkedIn, Meta and Google Ads (Search and YouTube)
  • Good understanding of audience targeting, campaign objectives and paid media best practice
  • Experience monitoring campaign performance and reporting on key metrics
  • Confidence working with data and using insights to support optimisation recommendations
  • Strong organisational skills and the ability to manage multiple priorities
  • Excellent attention to detail
  • Strong written and verbal communication skills
  • A proactive attitude and willingness to learn

Nice to have, but not essential:-

  • Experience working in healthcare, pharmaceutical or other regulated sectors
  • Knowledge of GA4
  • Experience using tools such as SEMrush, Tagger or Sprout Social
  • Community management experience, including monitoring social channels and identifying potential issues
  • Exposure to influencer amplification or executive thought leadership campaigns

This role would suit someone who enjoys the analytical side of digital marketing, is keen to continue developing their paid media skills and wants to be part of a collaborative agency team where they can make a real contribution from day one.

To apply for this job please visit www.reed.co.uk.

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